Insocial joins Spotler Group

Insocial is all about listening to customers and improving their experiences. From day one in 2015, we have focused on collecting immediate, relevant feedback, with the goal of helping organizations create exceptional customer experiences. Today we are taking an important next step in this: Insocial has officially become part of the Spotler Group.

With this partnership, we are joining forces to make customer feedback even smarter, faster and more effective. By combining Spotler Group's expertise in marketing automation, AI and personalization with our focus on customer feedback and experience, together we are building a future where data, insights and human service go hand in hand.

About Spotler

Spotler is a leading European player in the field of marketing technology. The group consists of several specialized software companies focusing on email marketing, customer data platforms, conversational marketing, and AI solutions, among others. With offices across Europe and more than 3.000 customers, Spotler Group offers scale, knowledge and innovative power. All focused on improving customer relationships and driving growth.

What does this mean for you as a customer?

This partnership allows us to innovate faster and make our software even more powerful, without compromising on what makes us unique. You can continue to count on our familiar service, but with additional features:

What you can expect:

✅ More smart links between feedback, marketing and service

✅ Leverage your AI-driven insights for personalized customer journeys

✅ Same team, same attention, with more opportunities than ever.

A message from Lex Groenewegen, founder & CEO of Insocial

"By becoming part of Spotler Group, we can carry out our mission - improving customer experience - more powerfull than ever. We can now link feedback directly to marketing actions, allowing organizations to respond proactively and personally to what their customers really care about.

I would like to sincerely thank all our customers, partners and colleagues for the trust, cooperation and your commitment over the past years. This step means not only growth for Insocial, but especially an even stronger proposition for you as clients. Together with Spotler, we will continue to listen, learn and build the best customer experience."

Building the future of CX together

This collaboration is not an end point, but a new beginning. A beginning in which we can innovate faster, analyze smarter and help organizations take their customer experience to an even higher level.

We look forward to continue this journey with our customers, partners and current team.

Do you have any questions following this news? Please feel free to contact us.

Team Insocial