Blog Insocial

The Insocial knowledge blogs will help you learn all about CX to take your organization to the next level!

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5 ways to map customer satisfaction

91% of dissatisfied customers will not return to you. Customer satisfaction is therefore crucial for a company's success and for achieving loyal customers and increasing growth rates. But how do you really find out if your customers are satisfied ...

Customer-centric culture. These 5 tips will help you achieve it!

Customer experience is essential to take your organisation to the next level. Nowadays, there are many similar organisations on the market and you have to do your best to stand out. With an excellent customer experience, you do just that! You stay ...

What is Customer Experience and how do you set up a CX strategy?

Customer Experience is the differentiator of successful organisations. By fully ensuring Customer Experience )(CX) and adding it to their DNA, companies differentiate themselves from their competitors. Think of examples like Coolblue, Bol.com, Van ...

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The eNPS: Employee Net Promoter Score

Unhappy employees are incredibly detrimental to your organization. Think about the phone call with a rude customer service representative that you've probably had. Or staff who give you no attention at all when you walk into your store. Customers ...

CX Reporting - What 5 elements should you include?

When you automate feedback through an external tool, such as Insocial, you will also receive a monthly CX report in addition to the feedback received. These reports are very helpfull to see everything at a glance and to keep the overview. In ...

Chatbot vs. Humans - Which one delivers a better experience?

More and more organizations are deploying a chatbot to support their service department. A chatbot is in fact good at handling recurring questions. They can handle about 80% of common questions. This saves the service staff an enormous amount of ...

Relational NPS and transactional NPS, what's the difference?

By asking the NPS questions, you measure to what extent the customer would recommend your company to people they know well. Various studies have shown that customers who answer the NPS question with a 9 or a 10 are more likely to make a repeat ...